4.25.2012

Rethink Breast Cancer: Your Man Reminder App


If you’ve heard of the Canadian-based breast cancer charity, Rethink Breast Cancer, then you’ve heard of “Your Man Reminder.” Rethink Breast Cancer was initiated by a couple of young women who were affected by breast cancer and realized that their needs were different from those of older women with breast cancer.
As a new way to reach out to and get young women educated and aware about breast cancer, Rethink came up with the creative and fresh idea to use extremely hot men to remind women to be breast aware - all through an app on their smart phones. Essentially, you can choose a man of your preference to give you monthly breast exam reminders. When the campaign was publicized, the video got over two million views and more than seventy thousand downloads of the app.
To get your very own hot guy reminders, download the app here!

Rethink Breast Cancer. Your breasts are in your hands!

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